:
I'll call the meeting to order.
[Translation]
Good morning, colleagues.
[English]
Today is meeting number 16 of the Standing Committee on Environment and Sustainable Development.
This meeting is taking place in a hybrid format and is in public. We have witness testimony for the full two hours.
For those in person, please follow the health and safety guidelines on the cards found on your table to prevent audio feedback incidents.
[Translation]
The committee is resuming its study of the electric vehicle availability standard.
The committee will hear from a few witnesses this morning.
[English]
From The Atmospheric Fund, we have Mr. Wiseman, senior manager, climate policy.
From Electro-Federation Canada, we have Ms. Cherith Sinasac, director of standards and government affairs.
[Translation]
From Équiterre, we have Blandine Sebileau, sustainable mobility analyst.
Good morning to our guests.
I will hold up this yellow card when you have one minute left in your speaking time.
[English]
When I turn it over, please try to finish your sentence.
[Translation]
Each witness has five minutes for their opening remarks.
[English]
Monsieur Wiseman, you have up to five minutes for an opening statement. The floor is yours.
Good morning. My name is Evan Wiseman. I'm the senior climate policy manager at The Atmospheric Fund. We are a regional climate agency that operates in the greater Toronto-Hamilton area and provides investments, grants and policy support to help scale low-carbon solutions.
Today, I would like to talk to you about a policy that is more than just a climate measure: It is a health policy, an economic policy and a statement about Canada’s future. That policy is the electric vehicle availability standard, or EVAS.
EVAS is not just about cars: It’s about choice, affordability and competitiveness. It ensures that Canadians can access reliable, affordable electric vehicles when and where they need them. Countries without strong domestic policies risk becoming dumping grounds for outdated technologies while consumers elsewhere enjoy cleaner, cheaper options.
If I can refer you to the chart, under the original EVAS timeline—20% EV sales by 2026, 60% by 2030, and 100% by 2035—we would have secured $91.9 billion in health benefits, cut 362 megatonnes of greenhouse gas emissions and prevented 11,000 deaths by 2050. That’s our baseline and our reference point. It's what we would have achieved before the delay.
The health case is overwhelming. EVAS will help to avoid 11,000 premature deaths, reduce asthma attacks, lower cancer rates and clean the air in our communities. These numbers aren’t inflated; they are, in fact, conservative estimates. They represent fewer hospital visits, lower health care costs and longer, healthier lives.
Again, the chart tells the story. What we would have advised was to stick to the original timeline and achieve $91.9 billion in health benefits. A delay of just one year drops it to $83.8 billion, a loss of $8.1 billion. This has already happened, and this is not just a delay: It’s a cost that each and every Canadian pays out of pocket through our taxes and, most importantly, with our health.
You might be wondering how these health numbers work and what’s in them. They’re based on Health Canada’s “benefits per tonne” method, which is the dollar value of air pollution reductions. In simple terms, we calculated how much air pollution drops when gasoline use declines and people shift to the use of EVs, and then applied Health Canada’s dollar values for the health impacts of those reductions. That includes fewer asthma attacks, lower risks of lung and heart disease, reduced hospital visits and reduced mortality rates. When you add it all up across the major regions and over the lifetime of these vehicles, the benefits exceed $90 billion in the original scenario.
These numbers are further conservative in that, at the time of calculating, Health Canada was able to provide air modelling only for southwestern British Columbia and the Windsor to Quebec City corridor, meaning that this number is at the absolute low end. We hope to have greater and more precise modelling that includes the rest of Canada in the future.
Every time we weaken this regulation, we are not saving money: We are paying for illness, especially in children, for hospital beds and longer emergency wait times, and for lost productivity. The one-year delay already implemented will cost Canadians $8 billion in health benefits and 36 megatonnes of emissions reductions. If you push the targets further out, the losses expand.
Again, as per the chart, the one-year delay, plus the weakened back-end targets, costs $20.9 billion in health benefits and 82 megatonnes of emissions. In the fourth scenario, with a delayed back end, the cost is $19.8 billion.
Let’s call this what it is: Every concession to weaken EVAS increases the costs to Canadians and props up yesterday’s technology at the expense of Canadians’ health and wallets.
Affordability matters. EV sales dipped in 2025 after the federal rebates were cancelled. Renewing rebates and adding measures like compliance credits for vehicles under $40,000 or zero-interest financing will help keep EVs within reach for Canadian families.
Again, if you look at the chart, without these enabling policies, we risk sliding toward scenarios like Quebec’s weakened back-end approach, which is the fifth scenario on the chart. That would cost Canadians $8.4 billion in health benefits.
To keep EVAS strong, we need scheduled reviews every five years—flexibility without compromise—because the chart makes it very clear that every deviation from the original timeline costs billions in health benefits and millions of tonnes in emissions reductions. Regulatory certainty is the single most important catalyst for private investment in charging infrastructure.
EVAS delivers measurable gains for health, climate and the economy. It offers the certainty investors need, the affordability consumers expect and the cleaner air that Canadians deserve. Weakening EVAS is not a neutral choice; Canadians will suffer, and they will have to pay out of pocket with their taxes and with their health.
Let’s choose progress. Let’s keep Canada moving forward with the rest of the world.
:
Good morning and thank you, Chair and members of the committee, for inviting me to appear here today.
My name is Cherith Sinasac. I am the director of standards and government affairs at Electro-Federation Canada, commonly known as EFC.
EFC is a national not-for-profit industry association representing over 230 member organizations that manufacture, distribute, market and sell, as well as service, electrical and automation products. Our member organizations manufacture everything from grid equipment to intelligent building systems, as well as the full range of equipment that is essential for zero-emission vehicle charging infrastructure.
With the Canadian Net-Zero Emissions Accountability Act, Canada committed to achieving net-zero by 2050. This commitment was reaffirmed by earlier this month.
Let me be clear; electrifying transportation is essential to meeting that goal. It is essential, also, for enabling long-term economic competitiveness during the global energy transition to electrification.
A key driver of EV adoption is the availability, reliability and accessibility of charging infrastructure. Investments in charging infrastructure only occur when there are clear and consistent policy signals that give the industry confidence to plan, build, scale and invest in local capacity.
EFC represents the entire electrical supply chain. This supply chain is globally integrated. Here's why that matters.
Right now, the whole world is electrifying at the same time. Manufacturers must decide where to allocate limited global production of chargers, transformers, switchgear and other critical components that are going into this infrastructure. When governments provide policy certainty, countries receive higher priority in the global allocation. When the policy is unclear, those resources are allocated elsewhere, and the investments here in Canada will not be made.
Without clear and stable demand signals, Canada risks having fewer available products, higher costs, longer lead times and delayed infrastructure deployment. These impacts will cascade. They impact affordability, providing Canadians with fewer choices, not more.
The EV availability standard provides exactly the type of long-term predictability and long-term signal that manufacturers need to allocate supply to Canada. It allows us to make new investments in capacity, including materials, workforce and logistics. Let's put it simply: Policy certainty is market certainty.
Across the electrical and automation industry, companies are operating under the assumption that Canada will maintain its regulatory trajectory. If Canada chooses to backtrack and abandon the standard or weaken it significantly, we will miss out on critical economic development opportunities, lose jobs and miss out on investments. The impacts would be felt down our supply chains by manufacturers of chargers, transformers, switchgear, battery storage systems and other critical components. Private investment in charging infrastructure will stall because there will be a lack of business confidence.
EFC recommends that the government pause at the 2032 compliance ratio of 83%. This will provide the sector and the supply chains with the confidence for further investments. Doing so will provide Canadians with a choice: Those who would like to access an EV can do so, and those who would like to maintain ICE vehicles—internal combustion engine vehicles—will still have the ability to do that as well.
The EV availability standard is not merely an emissions policy. It is an economic strategy, and it is a supply chain signal. EFC encourages the government to maintain the strength of EVAS.
Thank you for the opportunity to speak here today. I look forward to all your questions.
Good morning, committee members. My name is Blandine Sebileau, and I am a sustainable mobility analyst at Équiterre.
[English]
Équiterre has been supporting both the Government of Quebec's zero-emission vehicle standard and the Government of Canada's electric vehicle availability standard. We have contributed to the development of both policies through continuous feedback.
Since 2018, Équiterre has also been leading a large-scale awareness campaign, Roulons électrique, to inform and educate Quebeckers as well as organizations about EVs.
[Translation]
This awareness campaign was put together by environmental and electrification partners as well as Quebec dealers. For six years, we ran advertising campaigns and had boots on the ground in every region, including at events such as auto shows, to talk to people and debunk false beliefs about electric vehicles.
According to a survey we conducted last year, over 90% of electric vehicle owners do not want to go back to a gas-powered vehicle. Once you try an EV, there's no going back.
Thanks to the zero-emission vehicle standard adopted in 2018, one in three new vehicles sold in Quebec last year was electric. That's more than 30% of sales, and we're nearly two years ahead of Quebec's targets.
The ingredients for success are as follows. First, the regulations are stable. Yes, they are restrictive, but they have many flexible elements intended to absorb economic instability. Second, the financial incentives decline over time. Third, we have an electric charging strategy. Fourth, we've conducted extensive awareness campaigns.
In Canada, sales have increased significantly since the adoption of the EV availability standard.
According to a study conducted for Équiterre and its partners by Jonn Axsen at Simon Fraser University, this standard is the most effective policy for reducing greenhouse gas emissions from light-duty vehicles. The proliferation of SUVs and light-duty trucks has cancelled out 80% of the savings achieved with engine energy efficiency. The standard will also reduce the cost of electric vehicles by 20%, while allowing the industry to increase its profits.
How did we get to the point of challenging regulations that are the result of years of work, thought and consultations in which the industry itself took part?
Let's not forget that it was our neighbours who sparked this crisis by imposing tariffs on their industry, on their own companies that do business in Canada. They penalized the entire economy and hindered Canadians' financial capacity.
We're here thinking about how to be more flexible for the industry, while penalizing electric vehicle manufacturers and the Canadian dealers who depend on them, in Quebec and elsewhere. The trade war gave the Canadian auto industry an opportunity to improve a strategy that has been around since the 1970s.
The very real decline in electric vehicle sales is the result of political uncertainty, a sudden withdrawal of federal and provincial incentives, and concerted industry messaging designed to slow the transition and preserve an antiquated technology. However, these factors are cyclical and temporary; global, economic and technological trends clearly remain in favour of electrification. It would be a mistake to confuse this temporary and artificial situation with a long-term trend.
The EV availability standard already includes a significant degree of flexibility. For example, an automaker that has not met its sales targets has three years to make up that shortfall. Another option is to invest in charging infrastructure or sell plug-in hybrid vehicles instead of electric vehicles. These elements were designed specifically to help them weather a turbulent market.
If additional flexibility is needed, we recommend that affordable electric vehicle sales be eligible for additional credits. We also recommend reintroducing targeted and unique incentives for low-income households. Lastly, we recommend investing in large-scale education and awareness programs.
The EV availability standard is an effective policy. It is flexible, robust and designed to absorb market shocks. We must not backslide. We need to clearly signal stability: Canada is not giving up on an electric future; it will continue to invest in building this new industry in Canada. Canada is staying the course and weathering economic turbulence thanks to stable policies that give the sector predictability.
Thank you for your attention.
Thank you to the witnesses for being here today.
I've sat in on a few of these meetings now, and a lot of the conversation has been very similar. I want to return to something my colleague touched on in our last meeting, and that's with respect to the constituency concerns we have around the EV mandates, especially as that translates out in rural areas. One of the responses we've commonly gotten is this notion that it's really just a result of myth or misinformation that's been spreading with respect to the EV mandates. My translation of this is that the government just hasn't convinced the Canadian public yet.
I want to respond today with some of the realities of the rural communities I represent. Just because these concerns or this information comes from around kitchen tables or the floors of dealerships in rural communities, that doesn't mean that it's misinformed or that rural people's voices are not educated enough.
Allow me to give you some information about my riding. Then I'm going to allow you to respond.
The riding I represent is 47,000 square kilometres in area and extremely sparsely populated. As an example, we have communities of 150 people or 40 or 50 people. The low density alone of my riding makes the rollout of charging infrastructure fundamentally different from the rollout in an urban centre. We can't assume that the solutions for Toronto and Vancouver are going to translate well in some of these more rural areas.
I want to give you some context. If you live in St. Anthony, in Newfoundland and Labrador, you have to travel 470 kilometres to deliver your baby. If something happens while you're in the hospital and, heaven forbid, that child has to go to a NICU, that's over 1,000 kilometres away from this community. These are some of the challenges these people are facing.
In addition to that, there are three communities in my riding—Grey River, François and Ramea—that you can only get to by ferry. There is no charging infrastructure in any of these places.
These are some of the really rural components that we're talking about. I know that we're often framing these conversations to say that you don't need to buy an EV today, but practically speaking, whether that's seven, five or four years down the road, and whether it's 20% or 80%, it might as well be 100%, given what these people are looking at right now.
My question is especially as it relates to this myth-busting narrative, because another piece of this is that we're asking these people to pay $15,000 to $20,000 more in upfront costs for a lot of these vehicles that absolutely don't make any sense for their communities and the areas in which they live. When we're having these conversations, I get extremely frustrated because I feel they're deeply dismissive of the lived experience of rural Canadians in some of these really rural and remote areas.
It's not just about educating them. It's also about really understanding the dynamics when you look at these family-owned and -operated repair shops. They don't have the upfront money to invest in new electrification within these areas, or the specialized technicians. These seem like some pretty far-fetched concepts for people living in these rural communities.
I wanted to put that out there, for either of you, actually, to walk me through this, based on the picture I've just painted for you. How do I respond to my constituents who look at me and say that this makes absolutely no sense to them? Can you help me overcome that barrier? Are we just going to give them more information and debunk these challenges for them?
:
It gets very complicated because of how airflow works, but some of the numbers also establish it. It doesn't include Atlantic Canada. It doesn't include the western provinces outside of southwestern British Columbia. It doesn't include northern Ontario or Quebec, and it doesn't include the territories. You can start to see that this number would go up.
Also, within the numbers is a bit of a low estimate for certain health events, such as an emergency room visit, based on Health Canada numbers determined from a 1995 study, a 1996 study and a 2007 study, I believe it was. We adjusted those numbers for inflation with regard to what an emergency room visit would be. That only got us to around $3,500. That's not what an emergency room visit costs in 2025, because health care costs have vastly outstripped inflation.
There are numbers. This was a very conservative estimate. We did our best to really give the benefit of the doubt in the numbers, because we didn't want to paint an inaccurate picture. We wanted to provide a floor for good policy decisions to be made.
I'm going to do the exact opposite of what my Conservative colleagues are doing; I'm going to ask the witnesses questions instead of using all my speaking time myself, so this will be quick.
Ms. Sebileau, can you give us examples of what has been done in Quebec with things like the Roulons électrique campaign to raise awareness, set the record straight and counter disinformation? The federal government has been criticized for doing little or nothing on this.
Is there anything inspiring that you would like to share with us?
I would also ask you to send the committee a summary of what your organization has done, if possible.
:
Yes, I can certainly prepare a summary. Thank you for that suggestion.
The Roulons électrique campaign started six or seven years ago and just wrapped up. Now we're working with the federal government on electric charging.
The campaign was special because it brought together 12 to 15 partners in electrification, the environment and the EV world, as well as car dealerships that sold EVs. We had a public education platform and we ran advertising campaigns. We were on the ground across Quebec. In every region, we worked with an EV owners' association that organized free test drives so people who didn't have access to EVs could test a few models and learn directly from owners. It was a great way to pass on information and build people's knowledge. It also did a lot to move things forward in terms of EV adoption in Quebec. Test drives really work. I would encourage you to look into that.
In addition, we did all kinds of outreach and we held online conferences. We participated in EV shows and car shows. We talk to individuals to debunk false beliefs and provide information. We also had a guide to all the EVs available in Quebec, which was designed for individuals and organizations.
Believe me, there is an impressive array of vehicles available to meet any need.
Over the last 10 years, at least, there's been a national-provincial strategy to electrify Canada and the province of B.C. I was an MLA there when I first found out about CleanBC's mandate to have electric cars mandated as a purchaser's option. That's what they called it, but it wasn't really a purchaser's option, because there was a penalty attached to it. The goal was 90% EVs in B.C. by 2030 and 100% EVs by 2035.
The penalty was a $20,000 charge put on retailers that would then be passed on to consumers, which was very unaffordable. Even without the rebate, it was very unaffordable for low-income earners. As soon as the rebates started being questioned or dropped, people stopped purchasing EVs.
I've heard the argument from the witnesses saying that we should not walk away from the EV mandate. Do the witnesses—I'll direct my question to Mr. Wiseman—think the $20,000 penalty attached to EVs should remain as well?
:
I understand that, but my question was specific. I asked the same question in B.C., and basically their answer was that, yes, the penalty will remain. I'm asking because B.C. just dropped their mandate. They said that it wasn't realistic. I'm sure everybody in this room—and in Canada for that matter—wants to see a cleaner future, but it has to be realistic. The B.C. government is saying now that it has to be realistic.
I like your comments in terms of choice and affordability, but it's not much of a choice if there's a markup in cost to either the retailer or the manufacturer, and that gets passed on to the consumer, so with the rebates, the demand starts to go down.
In B.C., we have a problem with the production and supply of electricity. We're probably one of the greenest provinces in terms of providing electricity, mainly coming from dams, for instance. Site C is going to be producing 1,100 megawatts of electricity, and it's not enough for today's needs, let alone future needs. We have a $6-billion northwest transmission line being built in B.C. as well, from Prince George to Terrace, and that's not enough for current demand, let alone future demand. On top of that, we're actually importing electricity from the United States, which questionably produces their electricity from natural gas and coal.
Has your organization done any investigations into how we can increase the production and supply of clean electricity?
:
It's crucially important. We saw, obviously with COVID, what happens when the whole world has a demand for something. We saw the price of PPE go up because we weren't prepared with the supply chain. We know the impact of not preparing your supply chain.
Right now, there are significant investments being made in the electrical industry here in Canada, trying to manufacture more transformers here in Canada. We have PTI Transformers, which is located in Regina, Saskatchewan, and Winnipeg, Manitoba, sourcing 85% of its raw materials from Canadian suppliers. It has just made a major expansion to produce more transformers here in Canada. I could go on and on, and I will, if you'll let me.
There's $150 million in battery production in Oakville. When you produce more electricity, you attract investment. It's an economic tool. You see the battery production facility in Oakville. They chose Canada instead of the U.S. because we have clean and affordable electricity. There's a reason why a company is located in Quebec: clean and affordable electricity.
This is the economics behind electrification and making sure that our supply chains.... We have the supply here in Canada, so that we don't have to compete with the rest of the world, driving up those costs and delaying projects. We want that investment here. They can choose to say, “Where are we going to allocate this year? Let's allocate to France, because we know France is going electric,” but then Canada doesn't get those investments. We lose out on jobs and investments when we don't send the policy signals.
I'd like to follow up on the discussion about sources of information and the quality of information that circulates around this issue. It has been raised this morning, and in fact aspersions have been raised about potential motivations of these witnesses based on the ways their organizations are funded.
I'd like to invite you to respond to that, in terms of whether or not you feel that's a valid criticism to make of your organizations and your representation today.
Also, could you speak to where the sources of this misinformation are? Whether it's purposeful or whether it's unintentionally or sloppily inaccurate, where is that information coming from that has led some Canadians to be, for example, under the misimpression that it would be a ban on all gasoline-powered vehicles that would go into effect, rather than a standard for new vehicles to meet a certain rate of EV adoption? That seems to be a critical point that is widely and indeed perhaps actively disseminated.
TAF is actually incorporated under provincial statute. It also has an agreement with the City of Toronto. We work off an endowment model. We invest into the market with expected rates of return, and we operate off that return on investment for our operating costs. That is the quick version of that.
In terms of the misinformation, I think it's concerning, especially given that sometimes there's a narrative of, “Oh, just let the industry decide.” However, when industry has been given voluntary metrics, they have failed to meet them, consistently, in every scenario. Particularly in California, with CARB, they never achieve what they say they will. I've never met an industry that likes more regulations.
:
I'm resuming the meeting.
[Translation]
The committee is resuming its study on the electric vehicle availability standard.
This afternoon, the committee will be meeting with Sébastien Côté, chairman of the board of directors at the Association des véhicules électriques du Québec.
Welcome.
[English]
We also have Global Automakers of Canada and Mr. David Adams, president. Welcome.
[Translation]
From Propulsion Québec, we have Stéphane Pascalon, senior project manager.
Welcome.
Each speaker has five minutes for their opening remarks. When I raise this card, that lets you know that you have one minute left. If you see the back of the card, you have to finish your sentence.
Mr. Côté, you have the floor for five minutes.
:
Mr. Chair, members of the committee, ladies and gentlemen, good afternoon.
My name is Sébastien Côté. I am pleased to be here today as chairman of the Association des véhicules électriques du Québec, or AVEC.
For 12 years, AVEC has been a non-profit organization whose mission is to support and promote electromobility in Quebec—whether through training, education or representation—thanks to the expertise of our employees and volunteers. Our vision is both simple and ambitious. We want to be the gold standard for information and education on electromobility in Quebec for Quebec consumers.
Our role is to give consumers objective information on electric vehicles, demystify the technology and the real costs of use, assist future buyers through experienced volunteers and support the transition by offering objective advice and using practices based on real user experience and reliable data. It's important to note that AVEC isn't an activist organization but a consumer organization dedicated to consumers.
That said, why is it important to maintain the electric vehicle availability standard? AVEC is based on two important principles: accessibility and affordability. I will make my case in four points.
First, electric vehicles have to become a real buying option for households. According to Statistics Canada, zero-emission vehicles, or ZEVs, accounted for 13.8% of all new vehicle sales in the country in 2024. In the second quarter of 2025, that percentage dropped to 9.2%. According to the same source, as at June of this year, only 7.9% of vehicles sold were ZEVs. In other words, the Canadian market is slowing down.
Why is that?
First, it's slowing down because supply is no longer as strong as it is elsewhere in the world. Without ZEV standards, Canada becomes a non-priority market for manufacturers, which means fewer models, slower deliveries and higher prices. A clear standard makes it possible to force the industry to offer the same vehicles here as in Europe or California. Canada has to remain in that group to ensure a modern and competitive market for Canadians. When manufacturers are forced to deliver vehicles, prices drop, and there are more choices, so the consumer comes out ahead. It's a win for consumers.
Second, electric vehicles are economically beneficial for consumers when the full life cycle is taken into account. For example, the total cost of owning a 2022 electric Kona was about $50,000 over eight years, compared with about $60,000 for the gas version. Those $10,000 in savings are due to significantly lower energy costs. For their part, Quebec consumers benefit from low-cost hydroelectricity and make substantial savings as a result. Driving 100 km in an electric car costs $2 to $3 if you charge the battery at home, while it costs $10 to $15 for a gas-powered car.
Third, Canada has to catch up with, or at least not fall further behind, countries that are doing well. Quebec is often compared to Norway. This is not a pipe dream. In that cold Nordic country with a number of rural regions, sales for new all-electric vehicles are now over 80%, whereas in Canada, the sales are peaking at 14% in 2025. What are the differences between Canada and Norway? Norway has implemented a clear policy, strict regulations and a stable vision. What's the outcome? There are more models, and those models cost less and are available more quickly. Without a standard, Canada would become a country where the industry liquidates its heat engine models while it sells its electric models en masse elsewhere.
Fourth, the ZEV standard enables an orderly transition that protects the economy, the workforce and charging infrastructure. If there isn't a predictable framework, then services, manufacturing and private investments in charging slow down, which directly harms consumers; small or medium-sized businesses, or SMEs; and workers. The standard sends a clear signal of stability to the industry. Charging companies can plan their activities; electricians can be trained; manufacturers can invest; SMEs can innovate; and municipalities and condominiums can gradually adapt. Conversely, a market without a standard becomes chaotic and experiences alternating surpluses and shortages, inconsistent investments and infrastructure that moves in fits and starts. A poorly managed transition comes at a high cost, while a planned transition like the one enabled by the ZEV standard reduces risks and maximizes economic benefits.
In closing, AVEC's mission is simple. We help Canadians understand and choose the electric vehicles that meet their needs. The ZEV standard is not a constraint; it ensures access to affordable models that are available here, not just elsewhere.
Thank you, members of the committee, for the opportunity to speak to you today on behalf of the 16 member companies of the Global Automakers of Canada.
The Global Automakers of Canada is a national trade association representing the Canadian interests of 16 of the world's most significant automakers. Our members are collectively responsible for more than 62% of the sales in Canada, and our two manufacturing members, Toyota and Honda, are Canada's largest and second-largest vehicle producers, representing, through the end of September, 75.5% of Canadian light-duty vehicle production. Additionally, GAC member Volkswagen and their partner PowerCo remain in the process of building up the $7-billion factory in St. Thomas, Ontario, which is slated to employ up to 3,000 people directly.
Importantly, the members directly and indirectly employ more than 216,000 people, contribute almost $25 billion to Canada's GDP and generate more than $10.5 billion in government revenues.
With respect to electric vehicles, GAC members have been at the forefront of their introduction into the Canadian marketplace, with the Nissan LEAF and the Mitsubishi i-MiEV being introduced in Canada in 2011. Since then, GAC members have gone on to make 63% of the 120 model variants of ZEVs available in Canada, with more to come.
I want to be clear at the outset that the members of the GAC are fully committed to decarbonizing their products. Our challenge with the government has always been the tools deployed to attempt to drive that decarbonization and the time frame over which that decarbonization should take place.
The EVAS is a technology-specific tool. The rules, as currently constructed under the EVAS, establish targets that are not achievable by the entire industry. We believe that both industry and government want achievable, durable regulatory certainty. To that end, we appreciated the government's response to pause the application of the EVAS for the 2026 model year.
We want to offer additional specific recommendations.
First, the review should be extended beyond the initial 60-day period in order to develop realistic regulation for automakers that keeps Canada competitive with Europe and the United States. We currently do not know what the regulatory environments will be in these jurisdictions, and we need to know that in order to develop a credible and competitive climate policy.
Second, we believe the government should pause the application of the EVAS for the 2027 and 2028 model years as well, for which our members are currently finalizing product planning without knowing what the regulations will be moving forward. This additional pause could be undertaken while still incentivizing automakers with early action credits as they continue to bring zero-emission vehicles to market.
Third, the membership of the Global Automakers of Canada is diverse, with smaller and larger manufacturers. Some have full product lineups, while others have limited product lineups. If EVAS is to remain, it must be flexible, and maximum flexibility is required. In our view, such flexibility would contemplate providing automakers with the option of complying with either GHG emissions regulations or a revised, achievable ZEV mandate. Under such a scenario, if a company met the provisions of one regulation, it would be deemed to have met the provisions of the other. This approach would assist industry by allowing each company to adopt the regulatory framework that would work best for that company's needs while ensuring that the goal of emissions reduction is achieved. This flexibility is key, especially with the current supply chain disruptions and the unprecedented tariff situation, which have put a strain on companies' financial liquidity. Importantly, such flexibility would avoid product constraint for consumers and retain maximum choice.
Fourth, British Columbia's and Quebec's respective ZEV mandates are a significant internal trade barrier for automakers in Canada. They distort the internal market and present compliance liabilities for automakers. The Government of Canada must work with both jurisdictions to ensure alignment with the federal government's policy approach. At the very least, it should secure agreement from both provinces for a “deemed to comply” clause within their regulations, which recognizes EVAS compliance as an effective compliance with their own provincial mandate.
Finally, the collapse of consumer demand for ZEVs demonstrates that the government cannot reasonably set targets for ZEV adoption without complementary and established demand-side policies, such as addressing price parity for consumers and supporting access to reliable and affordable charging infrastructure.
At the end of the day, if we're not crystal clear on the goal of the regulation, it's very difficult to know if we have achieved it.
The current situation is that we have more ZEV models available than ever before. What the industry doesn’t have is customers, or at least not enough of them to meet the regulatory targets for next year. What customers don’t have are the incentives that were put in place to encourage them to purchase ZEVs.
Propulsion Québec is the industrial cluster for zero-emission transportation. Its mission is to accelerate the growth of this sector and strengthen its international competitiveness. We bring together more than 200 Quebec companies that are active in three strategic sectors of the economy: zero-emission vehicles, charging infrastructure and the battery sector, from mining to recycling.
Zero-emission transportation is an economic driver for Quebec, which can count on its renewable energy, critical and strategic minerals, and world-class expertise to build a competitive and wealth-generating industry. Those assets put us at the forefront of contributions to Canada's success in the ongoing industrial revolution.
We appreciate the opportunity to participate in this review of the electric vehicle availability standard. This is an opportunity to take stock of developments in the zero-emission transportation sector and adjust course to move forward more effectively, but it remains essential to continue the efforts that are already under way.
From the outset, Propulsion Québec supports a standard on the availability of electric vehicles in Canada. That's a structural tool that promotes not only the rollout of a charging network in all regions, but also the growth of an entire industrial ecosystem around batteries, critical and strategic minerals, charging stations and energy management software. On that note, let us remember that the Quebec industry includes suppliers of strategic parts, and businesses that specialize in the development and manufacture of charging infrastructure, as well as in the production, assembly and recycling of batteries. Those stakeholders need to benefit from a predictable environment that supports the electrification of transportation. Clear standards build investor confidence, foster innovation and demonstrate strong political will. Thanks to the early adoption of its standard in 2018 and a set of winning conditions, Quebec is now becoming a Canadian leader in electric transportation.
However, we recognize that automakers are currently facing a number of major challenges. Those include trade tensions; tariffs on steel, aluminum and vehicles; and slower growth in electric vehicle sales in Canada.
Given the circumstances, it's important to consider adjusting the standard and its pace to take into account economic and industrial constraints, while maintaining the goal of transitioning to sustainable mobility. Canada must combine pragmatism and ambition to stay competitive, particularly in the face of Europe and China, which are advancing very quickly. The transformation of the Canadian automotive industry is essential to ensure its longevity and sustainability.
We would also like to take this opportunity to reiterate that the standard must be part of a comprehensive industrial strategy for zero-emission transportation. Creating the right conditions for success will be essential to achieving the goals that have been set out. International and Quebec experience shows that an integrated approach that combines regulations, financial incentives and accessible infrastructure remains the key to success. That means that complementary measures are necessary to ensure the success of a standard. In particular, we recommend the urgent reintroduction of the incentives for zero-emission vehicles program to stimulate demand, support for the rapid and consistent deployment of a national charging network across the country, and support for local production, assembly and manufacture of key components and vehicles. The Government of Canada must also become a role model by promoting zero-emission vehicles in its own public vehicle fleets, thereby creating a showcase for all buyers.
In closing, we have to seize the opportunities before us to position Quebec and Canada as North American leaders in sustainable transportation. Now is the time to shape the economy of tomorrow, take concrete action to meet climate targets and provide high-quality, sustainable jobs for future generations. For that reason, we encourage the government to implement an industrial strategy that includes a standard with realistic and ambitious targets, and, above all, robust incentives.
Thank you for your attention. We would now be happy to continue this discussion with you.
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We've been compared—in terms of the failings of our EV mandate—to Norway, but Norway has five million people, compared to Canada's 40 million people, and the geography is very different. Norway has 30,000 square kilometres, compared to almost 10 million square miles of Canada, not including the marine areas.
Norway has been praised for its recycling ability, and that's something that Canada should duplicate, but Norway has a stockpile of batteries. It can't keep up. The market is trying to address this, but in the meantime, it's been characterized as a ticking time bomb, given that the components that go into a battery—mainly lithium—can cause a fire that you can't put out. We've already seen this in battery plants in California and Korea. The storage of batteries causes a fire risk. Mainly, what you do is just let them burn out. That same fire is actually releasing noxious gases.
If we go full-scale with the mandate, which B.C. has already dropped, and depending on Canada.... Do we need a national strategy, not only for the environmental issues surrounding the storage or recycling of batteries, but also for the safety of our communities? Do we need a national strategy to recycle and store batteries in Canada?